Medtep began its journey as an online solution to a real healthcare issue: improving patient-doctor communication. Fast forward five years and we’re a digital health company helping over 120.000 users worldwide improve their health.
The healthcare industry is transforming at breakneck speed: doctor and patients’ needs evolve, new challenges take place, and technology changes everything. Today we wanted to share how we’re rebranding Medtep and communicate what our company has evolved into.
We present the benefits that come with this change, the design, and the impact it will have on our company and on you.
Advantages of the new identity
By changing our branding and unifying our name we’re looking to narrow the gap between the corporate brand and the product itself.
From now on all projects developed by Medtep will be backed up by the company’s own identity.
One thing you’ll notice is that our logotype is at once more leveled and clean. This will help you recognize Medtep from afar, even in small places. It also reflects a more substantial look as we too have matured as a company.
We’re excited to roll out this new look and feel that celebrates our company, as well as our users.